Nick Fancher

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Michael Malul London Fragrance Campaign Photo Shoot

A few weeks ago I shot product and advertising photos for Michael Malul London fragrances. Not only did I shoot and edit the photos but this was my first time solo-styling a shoot. I shopped for fruits, herbs, and plants, as well as collected a range of organic materials and textured surfaces to help convey the unique notes in each fragrance. The experience of styling felt like equal parts scavenger hunt and art making. I’ve found that creating a compelling still life is exponentially harder than making a portrait since there is no collaborative dynamic with a living subject. Everything that happens in the frame is my doing. It took me back to my days in art school, learning how to create visual movement and balance in a composition. So hard but so fun.